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Rolex
Datejust 31
Oyster, 31 mm, yellow gold
M278278-0032
£28,750.00
All prices are Rolex's suggested retail prices inclusive of V.A.T. Prices can be modified at any time
without notice.
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Michael Spiers Plymouth: 01752 661981
Michael Spiers Truro: 01872 272264
Michael Spiers Exeter: 01392 666590
Michael Spiers Taunton: 01823 333152
- Reference 278278
- Bracelet President, semi-circular three-piece links
- Model case Oyster, 31 mm, yellow gold
- Movement Perpetual, mechanical, self-winding
- Water-resistance Waterproof to 100 metres / 330 feet
- Calibre 2236, Manufacture Rolex
- Bezel Fluted
- Power reserve Approximately 55 hours
- Dial Dark grey set with diamonds
- Certification Superlative Chronometer (COSC + Rolex certification after casing)
Dark Grey Dial
This dial features a large VI set with 11 diamonds. The sunray finish creates delicate light reflections on many dials in the Oyster Perpetual collection. It is obtained using masterful brushing techniques that create grooves running outwards from the centre of the dial. Light is diffused consistently along each engraving, creating a characteristic subtle glow that moves depending on the position of the wrist. Once the sunray finish has been completed, the dial colour is applied using Physical Vapour Deposition or electroplating. A light coat of varnish gives the dial its final look.
Fluted bezel
The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Datejust 31.
18 ct yellow gold
By operating its own exclusive foundry, Rolex has the unrivalled ability toÿcast the highest quality 18 ct gold alloys. According to the proportion ofÿsilver, copper, platinum or palladium added, different types of 18 ct goldÿare obtained: yellow, pink or white. They are made with only the purest metals and meticulously inspected in an in-house laboratory with state-of-the-art equipment, before the gold is formed and shaped with the same painstaking attention to quality. Rolex's commitment to excellence begins at the source.
Model Availability
All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.
Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers. Michael Spiers is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.
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