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Lady Premier reimagines the brand’s 1940s designs for today. Sculptural silhouettes, radiant hues, cascading diamonds, and ombre finishes come together in playful elegance. The collection captures the poise and unscripted spirit of the Lady Premier woman - honouring those who shaped the brand’s past and those defining its future.
In the 1940s, Willy Breitling introduced the Premier line, elevating the chronograph from a tool of precision to an expression of style, with refined materials, elegant detailing, and one of the first chronographs designed specifically for women. Later, his stylish and charismatic wife Beatrice would become his muse and a defining force in the brand’s creative direction.
Now, Breitling brings that unscripted elegance into the present with the new Lady Premier. Minimalist numerals, lozenge hands, and a sculptural crown enhance its jewellery-like appeal. The 32mm editions debut a new tapered seven-row Chevron bracelet, a feminine twist on the men’s Premier, combined with the precision of the COSC-certified calibre 77 SuperQuartz™ movement. Lady Premier celebrates women who are effortlessly confident, naturally charming, and unapologetically themselves. Whether dining out with friends, chasing big ideas, or taking on the city, she brings ease, elegance, and a touch of fun to everything she does.
Brand | Breitling |
Collection | Lady Premier |
Model Number | A77330671B1A1 |
Case Diameter | 32mm |
Case Material | Stainless Steel & Gems |
Strap Material | Stainless Steel |
Dial | Black |
Warranty | 2 years |
Water Resistance | 100m |
Movement | Quartz |
Gem set | Yes |
Michael Spiers Reference | 20004692 |
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